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What is email marketing

 

What is email marketing?


Before you know marketing means promoting or trying to sell your business, product, or any service by various means, means or processes.

Now, the product, offer, business or service promotion, promotion, or marketing that we do through e-mail, the process of marketing is called “email marketing”. Is. And, this is a very popular medium of digital marketing or internet marketing.

We generally use email for promotion or marketing. Just like we send an email to someone. However, we only send one-to-one mail to one person. However, through email marketing, we send an email to many people at once.

In this way, you can simultaneously promote your product, business, or service to thousands of people through one email. You can also call this process email broadcasting.

Small bloggers or small business owners like us do not pay much attention to email marketing. And, I think that’s a big mistake for many of us. Because through this we can get many blog readers/visitors or customers for their own business which we are not getting now.

However, there are many borough blogs, websites, or companies on the Internet, almost all of which use this medium of email marketing to promote their business, product, or online service.

This is benefiting them a lot.

Some of the benefits of email marketing such as

  1. email marketing are that most new customers are found through the internet.
  2. This medium can bring thousands of visitors or traffic to blogs and websites.
  3. Email marketing is the only way to inform people about any new video, blog article, product, or business at home by simply sending them an email.
  4. This medium is much cheaper and less expensive than other mediums of digital marketing. You can use this medium for free by using some free email marketing tools.
  5. Email marketing is a lot easier and more profitable.

How to do email marketing?

First of all, I would like to give you an example of “How to do Email Marketing”.

Suppose, a new product or service of yours has come in the market and you want to inform people about it or do marketing. Apart from this, you want to market the new offer or benefit of any of your products.

You just have to let people know about your product or service by email. And, then if they are interested then surely they will buy or be interested in your product or service.

You have to write in the mail about your own offer, business, or service in the same way as we normally write emails. Write the mail in such a way that people can understand the subject of your email later. At the end, when the email is written, thousands of people have to be sent to the email id at once.

Email marketing allows you to promote your new business, business offer, product, or service to thousands of people in just a few minutes.

In this, how many thousands of people will be attracted to your product or offer? And, if you are marketing your blog article or YouTube video via email, then some 100 out of thousands will come to read your article or watch the video?

Email Marketing Rules

, Email marketing means sending your own emails to another email ID. However, you cannot use services like Gmail, Yahoo, or outlook for this marketing.

Because you can only send a certain number of emails from Gmail or any other free email account. And, it is possible that your email account may be blocked by Gmail, Yahoo, or Outlook on suspicion of email spamming for sending emails to thousands of people at once.

What to do then? How do you do email marketing by sending emails to thousands of people at once? What is the way?

You need to use some email marketing tools or website. There are many email marketing tools on the online internet that you can use to market your business by sending emails to thousands of people at once. Among such tools (

  • FeedBurner 
  • Mailchimp 
  • SendPress (WordPress Plugin)
  • Drip 
  • MailerLite 

These are free and the best. If you search on google you will find many free email marketing tools and websites. There are two basic rules for email marketing. One was free and one paid.

Email Marketing for Free The most important thing in email marketing is the email list or email contacts. This means that you must first submit the email IDs of the people to whom you send the emails. The list of many email ids stored in one core is called an email list or mailing list. And, in order to do email marketing, you must first submit the email IDs of many such people. After that, you can send them an email.

So, you can submit your email list or contacts one by one for free through your blog or website. If you have a blog or website, you can ask people to add to your email list via the “Blog subscription” option or the “newsletter” option.

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